Keynote: Getting and Keeping Users with FacebookIn an increasingly crowded app marketplace, getting your app noticed and keeping your users engaged can be difficult. Letting people interact with their friends makes your app more "sticky," and drives traffic as users share content and activity. In the last 30 days, Facebook sent users into Google Play and the Apple App Store to download new apps 263 million times.
This solution-focused session will show you how to design social experiences that keep users engaged, and compelling, shareable stories that drive traffic back to your app. The presentation will include code demonstrations using both iOS and Android SDKs.
Session Presented By
Bear Douglas is a Developer Advocate at Facebook, where she helps developers build compelling social apps using Facebook's APIs and mobile SDKs. She's collaborated with many product teams and startup accelerators to help new companies and apps get users and gain traction. Bear is also responsible for organizing hackathons and other developer outreach. If you want to organize a Facebook meetup, she wants to hear from you.